Office of the Superintendent

Dr. Bobbie Hayes Goodrum was selected by the Ferndale Board of Education to lead Ferndale Schools, beginning in July 2022.



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Dr. Bobbie Hayes Goodrum


Superintendent's Address

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November 11, 2022
November 11th, 2022

Greetings Ferndale Family!

Thank you, thank you, thank you to everyone who took the time to take our very short Facilities Planning Survey! You provided a great deal of insight to me and I look forward to going over the data next week with the Facilities Planning Committee. You will always have access to our 2023 Bond Page and our initial informational presentation. You can ask questions that you would like added to our FAQ via this link, but also feel free to email me comments and concerns at Also ,please plan on attending our Bond Informational Meeting tentatively scheduled for November 29 at 6 p.m. in the FHS Auditorium.

Saturday, November 5, I had the honor and privilege to see the Phenomenal Ferndale Golden Eagles Marching Band win the Michigan Competing Band Association (MCBA) State Championship for Flight IV. Amazing job by our talented students and staff!

I hope that everyone had the opportunity to exercise their right to vote on Tuesday, November 8. Congratulations to our retained Board of Education members President Sandra Dukhie, Secretary Jackie Hart and Treasurer Jonathan Turner. Welcome to our newly elected Board Member Peter Ceglarek. I look forward to continuing a positive and productive relationship with all of you.

Our Eagle Excellence acknowledgment this week goes to Dominic Sweeney. Dominic Sweeney is a phenomenal Restorative Practice Coach at the Middle School. He is a dedicated educator working in sometimes challenging circumstances who goes above and beyond to care for and support our students. Mr. Sweeney is a FHS Alumni who gives back to his community on a daily basis. Thank you Mr. Sweeney! Remember if you would like to nominate someone for this acknowledgment, please complete this form, or submit their names anytime at We want all our staff to know that we recognize their hard work!

With Eagle Pride,

Bobbie Hayes Goodrum, Ph.D.
Superintendent, Ferndale Schools

November 4, 2022
Weekly eBlast Message

Greetings Ferndale Family!

Ferndale Schools has announced our intention to ask the voters in May 2023 to consider a zero mill increase bond that would yield approximately $55 million for our schools. We have many needs in our district, but need your help in prioritizing how we should spend these funds should the bond pass. Please see the information on our 2023 Bond Page as well as an informational presentation to offer more clarity about our current priorities. Please complete this survey by Thursday, November 10, 2022. The Facilities Planning Committee will use this information to make a recommendation to the Board of Education.

I had an amazing week. I was able to cover a couple of classes at FMS as a substitute teacher (our students are so PHENOMENAL). We also had the opportunity to take a team from Kalamazoo RESA on a tour of our district and discuss our SEL strategies and plans for the future. Ferndale truly is #TheGoldStandard.

I am so excited that tomorrow our Ferndale Golden Eagles Marching Band will once again take the field - Ford Field that is - as we seek out another state championship. Good luck Eagles! I will see you Saturday, November 5!

Finally, I am proud to give Eagle Excellence acknowledgments to Mx. de Leeux and Ms. Schroeder. These teachers guided our Orchestras and choirs to give a wonderful, fun return to our legendary Hijinx and Hilarity concert! Well deserved Kudos!!! Remember if you would like to nominate someone for this acknowledgment, please complete this form, or submit their names anytime at . We want all our staff to know that we recognize their hard work!

See you soon!

October 28, 2022
October 28th, 2022

Greetings Ferndale Family!

Can you believe that November is next week? This school year is flying by! I hope that you are enjoying the gorgeous Fall weather and have a great time at any festivities you participate in this weekend! This has been a very exciting week. Tonight we will all be cheering on our OAA Gold League Champion Eagle Football Team as they play in their first round in the playoffs for the State Championship. Soar Eagles! This week I had the honor and privilege of being one of the costume judges for our Hijinx and Hilarity concert. Kudos to all the staff and students who put together this exceptional show! I had an amazing time and loved seeing our scholars all dressed up. Special shout out to Andy, Margo and Gracie - our costume contest winners. Gracie was able to conduct the orchestra for one of the performances - what a great prize!

November is National Native American Heritage Month. Ferndale Public Schools acknowledges that our properties reside on the ancestral, traditional, and contemporary lands of the Anishinaabe, known as the Three Fires Confederacy - comprised of the Ojibwe, Odawa, and Potawatomi. The land was ceded in the 1807 Treaty of Detroit and makes up southeast Michigan. We pay our respect to the elders both past and present. Our friends at Oakland Schools have provided this resource list that can be used throughout the year.

This week we have three Eagle Excellence acknowledgements. Tracey Yacks, Literacy Coach for Upper and Lower is being recognized. She is always willing to support anyone or any structure that will enhance literacy instruction and finds efficient ways to support our scholars and staff. We are also recognizing Heather Williams, a special education teacher at Upper and K-5 special education Instructional Leader. Her message of inclusion, kindness, and seeking out ways to connect is a great message for all of us! Finally, we celebrate Jordan Thomas of RNA who works at FHS/FMS/CO. He takes wonderful care of the building and always comes in with a smile and warm greeting. We appreciate his hard work! Kudos to all of you! Remember if you would like to nominate someone for this acknowledgment, please complete this form, or submit their names anytime at . We want all our staff to know that we recognize their hard work!

See you soon!

With Eagle Pride,

Bobbie Hayes Goodrum, Ph.D.
Superintendent, Ferndale Schools

October 21, 2022
October 21st, 2022

Greetings Ferndale Family!

This week, we have two exciting stories about STEAM! Science, Technology, Engineering, Art, & Mathematics are the pillars of a STEAM education. Our commitment to the whole child includes a lifetime of arts education, and we are thrilled to recognize our artists every chance we get.

Steam boilers are also being updated at FHS as part of the 2020 Bond improvement process, and we have a preview of something very fun coming to your mailboxes in the next few weeks.

To everyone who will be celebrating Diwali next Monday, may your festivities be free from darkness and abundant with light! Diwali is a “festival of lights” celebrated by Hindus, Jains, and Sikhs recognizing the triumph of light over dark and good over evil, and the blessings of victory, freedom, and enlightenment.

This week our Eagle Excellence shout out goes to Michael Turner of Ferndale Middle School. Mr. Turner has contagious energy. He is so committed to being the best educator to our scholars AND how to be the best teammate. He is a fixture in the FPS community and models eagles excellence daily. Thank you, Mr. Turner! Remember if you would like to nominate someone for this acknowledgment, please complete this form, or submit their names anytime at . We want all our staff to know that we recognize their hard work!

See you soon!

With Eagle Pride,

Bobbie Hayes Goodrum, Ph.D.
Superintendent, Ferndale Schools

October 14, 2022
October 14th, 2022

Greetings Ferndale Family!

Last week I sent a message indicating that this coming May, Ferndale Schools will be seeking community approval for a zero mill increase bond initiative. If approved, this bond would yield $55 million for Ferndale Schools, while not increasing the current tax rate. The funds gained from this Bond are essential to continue our 10-year facility improvement master plan by modernizing classroom spaces at the Ferndale High School campus at elevated market costs as well as initiating a redesign of the Kulick Center building and property that was recently returned to our stewardship.

We need our community to be informed and involved. Detailed information will be shared on a regular basis from now through election day in May 2023, but if you have any immediate questions regarding this bond, please click the link and let us know. Questions received here will be answered on our website in the coming weeks as well as at our upcoming public meetings. Details on our upcoming town hall meetings will also be shared in the near future.

2023 Bond Questions Form

If you would like to join our new Facilities Planning Committee, which will be an integral part of this bond process, please click the link. We really want your input and your innovative ideas. We are looking for parents, staff, students and community members from all over our district.

Facilities Planning Committee Application

This week our Eagle Excellence shout out goes to FMS Principal Melissa Daugherty. She is being celebrated for being a relentless advocate for her scholars. She creates amazing experiences for students, families and staff. Thank you Mrs. Daugherty! Remember if you would like to nominate someone for this acknowledgment, please complete this form, or submit their names anytime at . We want all our staff to know that we recognize their hard work!

See you soon!

With Eagle Pride,

Bobbie Hayes Goodrum, Ph.D.
Superintendent, Ferndale Schools

District News


Bond Proposal Delayed

After reviewing the results of the community survey and speaking with several groups of staff members, our administrative bond team has decided to postpone the bond vote from May 2023 to a later date. This brief postponement will provide our team and the Facilities Planning Committee the time needed to explore some additional concepts as well as avenues to enhance security measures in all of our schools.

While this temporary delay is frustrating, it is the right time for us all to take a step back and fully consider all of the potential bond improvements before collectively deciding on the right plan for the future of Ferndale Schools. Bond opportunities are rare and it is imperative that we ensure we are fully exploring all options before deciding as a community what to invest in. Our financial advisors have also assured us that a temporary delay in the bond vote would have a minimal impact on the potential revenue gained.

The community Town Hall meeting that was set to take place next week is also going to be moved to a later date in early 2023.


New Middle School Clubs Beginning in December

New clubs are coming to the Ferndale Library and FMS next month.

  • Middle School Board Game Club
  • Reading Rainbow at Affirmations
    • begins December 13th
    • Open to ages 8-12
    • Affirmations is at 290 W. Nine Mile
    • Register »
  • Middle School Book Club
    • begins December 19th
    • Register with Mr. Blatt, Room 320

Eat Pizza, Feed Families

It’s pizza time!

Ferndale Blessings in a Backpack is hosting their annual Little Caesars Pizza Kit fundraiser! Please help feed our students on the program by purchasing pizza kits for yourself, your family and your friends.

Pizza Purchase Link

OR you can become a seller to raise funds and get entered into the $50 raffle! To get started, click here to create your very own Seller page. You can customize your page, upload a video, create an avatar, and watch how many pizza kits you’ve sold. You’ll get your own special link to send to your friends and family so they can buy delicious pizza kits and support our fundraiser. 

Pizza Kits will be delivered directly to their home by FedEx, so send the link to your out of state family and friends, too. You can even post your Seller link on your social media pages. Don’t forget to buy some for yourself!  

If you have any questions, please email FPS teacher Lindsay Gonska at


5th Grade Visits Kinder Classroom

On Thursday, Nov. 17th Mrs. Carp's 5th grade class visited Mrs. Tobin's Kindergarten class family. Together the classes read, “I Like Myself” and talked about their own uniqueness. The 5th graders helped the Kinders create their own self-portrait. It was a power hour of making connections, cooperating, and using creativity.




Oakland County Honors Band Invites 9 FHS Musicians

Nine of our FHS band students have earned membership in one of the MSBOA District 4 Honors Bands (either the Honors Wind Symphony or the Honors Concert Band). MSBOA stands for the Michigan School Band and Orchestra Association, and District 4 is comprised of about 35 schools from all of Oakland County and the eastern portion of Livingston County.

Congratulations to:

  • Camila De La Mora - Alto Sax
  • Logan Stoll - Euphonium
  • Holly Thompson - French Horn
  • Ruth Brisson - Oboe
  • Malinda Young - Percussion
  • Milayna Shea - Percussion
  • Quinn McKee - Trombone
  • Elliot Kimball - Trombone
  • Jim Brisson - Tuba

The honors band event takes place on Friday January 13th from 6-9 pm and Saturday January 14th from 9 am to 7:30 pm (the concert starts at 6:00 pm on Saturday), at Clarkston High School. The students will work with esteemed guest clinicians, including Sarah McKoin, Director of Bands at Texas Tech University, and Rick Catherman, Retired Band Director from Chelsea HS.


Assistant Superintendent Earns Kanada Fellowship

Congratulations to Assistant Superintendent of Curriculum, Instruction, and Assessment Camille Hibbler on her acceptance into the The Kanada Fellowship program.

The Kanada Fellowship celebrates the legacy of James Kanada--a pioneer--and lifts up the resiliency, tenacity, innovation, and leadership capacity that he exemplified throughout his lifetime. This same spirit can be found in those who continue to be marginalized today through evolved systems.

The Kanada Fellowship empowers professionals from Metro Detroit to become strategic leaders at work and in their communities by providing them with the tools needed to enact even greater change. Through a six-month initial fellowship experience, participants gain development and support that helps them envision, chart out, and act on their next level of service, leadership, and impact. In addition, fellows are affirmed through connections with other grassroots leaders who are serving, leading, and thriving - locally, regionally, nationally, and internationally.

To learn more about the Kanada Fellowship visit:


FUEL Students Learn the Importance of Inclusion

During October and November, students at FUEL learned the importance of including everyone with Heather Williams (A Special Education teacher and organizer of our PALs program). Students learned about neurological differences and the challenges that some face. We also explored how we are more alike than different. This presentation launches our PALs program, which is a social skills group and after school program. PALs is a program that focuses on planning inclusive activities with students at school and on finding ways to make our city, community and world a better place for everyone!


Staff Comes Together for Professional Development & Fun

Last week, the district provided a Professional Development opportunity for staff. The topic was on Secondary Big Rock: Disciplinary Literacy, specifically Problem Based Instruction. We are happy that the Principal Team Co-Facilitated this session by leading the content specific breakout groups.


For Elementary Team, the LLT (Literacy Leadership Team), which consists of Both Principals, Reading Specialists, Literacy Coach, and lead by Tiwanya Robinson, facilitated a session on their Big Rock: Small Group instruction.

Social Emotional Learning activities were also hosted to build community, like this fun photo challenge for UHS (Star Wars and Breakfast Club.)